Free Resources Rss

1576 articles found.

Browse by category:

What's At The Bottom Of The River?
By Seth Godin
I have no idea if the bottom of the Hudson River is smooth or not. I know that on a calm day, the surface is like glass.
Read More

9 Tips To Help You Look In The Right Place When Problem Solving
By William Buist
If your business has a problem, where do you look? Some business owners will almost always look inward i.e. at the internal processes and systems, and others will almost always put their focus externally i.e. at the market and business environment...
Read More

Charge More Money; Get More Business
By Bruce Turkel
In the retail world, price only stands for the price of a product. But in the marketing world price stands for so much more. Because once your brand is established and your customer is interested in purchasing your product or service then price ha...
Read More

What's The Price of One Hour Of Your Time?,
By John Murphy
A challenge for so many managers, entrepreneurs and leaders who I come in contact with is the following - what should I be spending my time on?
Read More

A Hierarchy of Value When Everything Function
By Seth Godin
When two things offer simply the same appropriate level of function, we'll choose the cheap one.
Read More

Throwing Money At It
By Seth Godin
There are three kinds of problems:
Read More

How Sprint Computers Fired Their Difficult Customers (A case study)
By John Allen
Summary of Success Client Sprint Computers Inc. Business Computer Sales & Repair Service Issue Sales staff were run off their feet on the sales floor, but conversion rates were staying level. There was an increase in returns and service claims.
Read More

In Pursuit of Cheap
By Seth Godin
The race to the bottom is unforgiving and relentless.
Read More

Why You Should Invest Half of Your Earnings Back Into Your Business
By Boris Dzhingarov
If you are an entrepreneur who has big dreams for their business, reinvesting some of the money which you earn back into your company is going to be essential. If you’re starting running your own business and are seeing some good numbers when it c...
Read More

How to assess the market potential of your new business idea in Hong Kong
By Alexandra Richards
It’s sad but true - the majority of new small businesses fail within the first five years.
Read More