Resisting Social Media is Like Resisting Getting Older


If you have done everything in your power to avoid social media - here are some basic tips that may help get over your resistance:
  • Think through WHY you have decided to bite the bullet. Is it to introduce your products or services? Is it for support and FAQs? Of course, generating more revenue is the main key, but once you get the hang of it, you will realise there are many, many ways it can help grow your business. Planning ahead and thinking through what your social media pages are for and seeing results, will encourage you to go even further and make it part of your regular marketing strategies.  
  • Think about your target user base - It is important that your potential clients or customers are online to make this an effective strategy. Products that you advertise here should be presented not as a mere thing to buy but should be shown as a must have. As much as possible it should be interesting enough for them to talk about it, and then you can interact with your clients through those sites.


  • Think about the power of blogging. It is a way to communicate; you can present the page as guide or a kind of feature story. Your creativity will be a key role here. What you will feature should be interesting enough to catch the reader's attention. It should promote interaction with reader and you should be ready to answer questions. Though the reader are smart enough to know that you are trying to sell something - make sure that you present it well enough which they will not hesitate to buy what you are offering.

 The Social Media platform is a tool to show your online presence. Don’t forget to complement your online effort with traditional method of sales. The returns for Social Media will be rewarding as long you maintain your online presence. For those entrepreneurs who don’t have time or expertise for online stuff, you can hire someone to do this for you. There is an online company who specializes in Marketing Online through social media; you can check thislink for more information. They have a dedicated team to do the job right to maintain your online presence.


Ann Andrews CSP specialises in working with high performing teams and showing managers how to deal with poor performance.

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